HVACPlumbing
Apple shuts home service contractors out of upcoming Maps ads
The decision “sets Apple apart from Google, where Local Services Ads are one of the company’s largest local advertising categories”
Technology
HVAC
Nest adds compressor alerts
As part of Nest’s six-year-old System Health Monitor feature, thermostats can now detect potential issues with compressors, in particular
HVACPlumbingRoofing
ChatGPT ads to go performance-based
Advertisers would reportedly pay only when certain actions are taken, including appointment bookings
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Avoca co-founders on a $1 billion valuation, tomorrow’s CSRs, and AI’s trust dilemma
In late April, the home services-focused AI company announced that it has raised over $125 million in funding since its 2022 inception, most recently clinching a $1 billion valuation
HVAC
NYC program deploys plug-in power banks for window AC units
CEO Andrew Wang told Homepros that the program launched last summer with 100 units and has expanded to roughly 1,000 this month
HVACPlumbingRoofing
ChatGPT ads now open to local service businesses
Through a new self-serve Ads Manager, businesses can create and manage their own ad campaigns on a cost-per-click (CPC) basis
HVACPlumbing
Microsoft, trade unions expand AI literacy push
The partners last week announced a slate of free AI literacy courses for the skilled trades, available on LinkedIn Learning
Plumbing
Report details heat pump water heater market’s mixed year
5 new residential manufacturers brought heat pump water heaters (HPWHs) to market in 2025, it notes, and the industry saw notable technological advancements
HVACPlumbing
Thumbtack, Claude launch contractor hiring integration
As AI adoption skyrockets, marketplaces like Thumbtack are aiming to drive searchers to contractors
HVACPlumbing
Google tests video in local search ads
“These video ads appear within the local pack — the map-based listings that show businesses near a user’s search”