Most Read: July 2024

The top five reads from last month, in order

Most Read: July 2024

📚 July 2024

1 — Is “Uber for HVAC” possible?

2 — The HVAC industry has seen consolidation — but it’s not over yet

3 — Bosch to buy Johnson Controls HVAC portfolio for $8 billion

4 — Pika’s David Zhao on building the “front office for HVAC”

5 — The next chapter of pricing in HVAC

 

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Inside Buehler Air’s $20 million marketing machine

Inside Buehler Air’s $20 million marketing machine

The company spends 60% of its marketing budget on branding, and 40% on digital and direct mail