How Reddit affects contractors’ online visibility
Reddit has become an important factor in online search, though exactly how important depends on the platform, according to recent data
HVAC
Wrench Group CMO on navigating the AI era
A conversation with CMO Meghann McNally about Google's staying power, evaluating marketing channels, where the company's betting, and more
U.S., China trade tensions escalate ahead of tariff deadline
Trade tensions between the U.S. and China, the HVAC industry's second-largest foreign supplier, have come back into focus over the past week
AI search favors company websites, listings over forums: Study
AI-powered search platforms lean heavily on ‘brand-managed’ sources rather than discussion forums like Reddit, per a new study
Carrier’s battery-enabled HVAC bet takes shape
The company has begun field testing battery-enabled HVAC systems across the U.S., aimed at relieving pressure on the power grid
HVAC shipments tumble 30% in August
U.S. combined shipments of central air conditioners and air-source heat pumps in August fell 30 percent year-over-year, per AHRI
Partnership brings HVAC training to technicians at sea
Nonprofit Mercy Ships, which operates 'floating hospitals,' has partnered with SkillCat to equip its on-board HVAC techs with training content
Kelso Industries CEO on building a $1.2 billion commercial HVAC business
A conversation with CEO Steve Carroll about the company's backstory, its strategy, what critics overlook about the commercial market, and more
ChatGPT enters home services with Thumbtack partnership
Home services platform Thumbtack is among the first companies to develop an app that will work directly within ChatGPT, per an announcement
AI CSRs draw adopters — and holdouts
Some contractors have gone all-in on AI in their call centers, while others are holding off